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Website Content Specialist

Exempt/Non-Exempt:Exempt
Type:Full Time
Department:LBMC, PC
Description:Working under the direction of the Marketing Director and Marketing Manager, the Website Content Specialist is responsible for all aspects of the company’s e-communications, including website, social media, database marketing, e-newsletters and e-alerts, blogs, SEO/SEM, intranet and web analytics. Must be detail oriented, able to work independently, and possess good time management skills. Candidate should have experience in creating marketing actions using internet as a main channel and good technical background in internet technologies.
Duties:PRIMARY DUTIES AND RESPONSIBILITIES include the following:

LBMC Website, Intranet and Social Networking Sites

• Maintain and update LBMC.com
o Make recommendations for website design/updates
o Coordinate website design changes/updates
o Coordinate blog entries on website
o Post articles, resources and job openings to website
• Maintain web analytics
• Update LBMC Intranet postings as necessary
• Maintain and enhance LBMC’s presence on relevant social networking sites
• Drupal CMS experience preferred
• Mobile site monitoring/ maintenance
• HTML


e-Communication

• Design layout of e-Communications
o Create newsletters from various departments and affiliate companies
o Distribute notifications and e-alerts with relevant updates and announcements
o Pull mailing and distribution lists
o Coordinate, edit and produce webinars




Other Responsibilities

• Interface with IT department on technical needs
• SEO/SEM Campaigns and tracking
• Assists Marketing Director with special projects as assigned
• Other duties as assigned
Qualifications:EDUCATION AND/OR EXPERIENCE

Position requires a bachelor’s degree Marketing, Web Development, or related business field and a minimum of two years of experience in eMarketing or marketing related experience or equivalent work. Knowledge of Drupal CMS website platform is preferred, but not required.

EEO/ AA Employer

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